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Hi, I'm Mo!

I’ve always had a happy home, but SmartStrand carpet changed my life. It’s true! I spent some long days in the doghouse on account of making messes. Look guys, tails are hard to tame. Thankfully, Mohawk’s SmartStrand tackles life’s messiest moments, which means no matter what happens, I get to stay inside!

Showing is better than telling, so Mohawk introduced me to their friends at The Better Show. Between my on-air adventures and webisode series, you’ll get to see all the ways SmartStrand stands up to stains (and canines).

All of my buddies should have homes as nice as mine, so I’m helping Mohawk raise money for the Petfinder Foundation. Petfinder connects great dogs with great homes. So, for every new like Mohawk Flooring gets on Facebook, Mohawk will donate $2 to the Petfinder Foundation.

You are invited to join in the fun of SmartStrand Unleashed by posting your favorite pet images on #ShareMoLove!

One of the ways I am spreading the word about SmartStrand is through Mohawk’s partnership with The Better Show. Together, they created “Make Room For Mo” - a fun webisode series, starring me!

Click through to watch the webisodes and share with your friends!

Watch Mo in Action

As an official canine correspondent, I am a regular on The Better Show! I make special appearances every month to spread the word about SmartStrand carpet.

The Better Show airs Monday – Friday in 170 markets throughout the United States. Visit for a list of local affiliate stations.

Mo is a regular on “The Better Show”. Check out some of his segments below.

Do's and Don'ts of Homemade Dog Food

Howling Halloween

Fun Exercising with Mo

Make Room for Mo

Mo's Birthday Party

Mo's on the Better Show

Pet Fashion with Mo

Local Events

Retailers around the country are holding SmartStrand Unleashed events. These events are a fun way to demonstrate the pet-friendly benefits of SmartStrand carpet and often include adoption opportunities! Below is a list by state of current events. More events will be added as dealers sign up, so visit often for the latest information!

Norman's Floorcovering Newberg, OR July 1, 2014
Just Floors Westfield, IN June 28, 2014
Summit Flooring & Turf Lees Summit, MO June 20, 2014
For The Floor Newport Richey, FL June 17, 2014
Carpet Den Franklin, TN June 14, 2014
Carpet Store St. Petersburg, FL June 13, 2014
Carpet Den Franklin, TN June 7, 2014
Al's Carpet Machesney Park, IL June 1-6, 2014
RC Willey South Draper, UT May 17, 2014
Top Line Floors Cortez, CO May 1-2, 2014
Color Interior Conroe, TX May 1, 2014
Foglio's Flooring & Design Center Marmora, NJ April 26, 2014
Donaldson Flooring Fairfield, CA April 11, 2014
Spring Carpets Spring, Texas April 10-11, 2014
Speidel Flooring Spencer, IA April 9-12, 2014
Tom Adams Carpet Churchville, PA April 3, 2014
Carpet Mart LLC Tyler, TX March 28, 2014
Independent Paint & Flooring Mankoto, MN March 28-30, 2014
Colonial Floors Hayes, VA March 28, 2014
Colonial Floors Hayes, VA March 28, 2014
BJM, Inc Billings, MT March 7, 2014
Town & Country Carpet Minneapolis, MN February 26, 2014

Make Room for Mo

Mo has become a bone-a-fied celebrity! In addition to being a correspondent on “The Better Show”, Mo is starring in his own webisode series – Make Room for Mo! Check them out below and share them with your friends!

Romantic Evening

Family Meeting

Night Fright

Spa Treatment

Puppy Bowl X

Mohawk Smartstrand was the proud sponsor of Puppy Bowl X, which aired January 2 on Animal Planet. This year, more than 12 million fans watched Puppy Bowl to see the cute canines take to the field.

Check out the Starting Line-up

Puppy Bowl Experience

The biggest game of the season happened right off of Times Square. From January 27 to February 1, the Puppy Bowl Experience allowed people to enjoy live Puppy Bowl games, a chance to meet the four-legged players, on-site adoptions, and a doggie smooch booth!

As the official carpet sponsor for Puppy Bowl X, Mohawk was thrilled to participate in the week-long Experience. We provided field carpet for the Puppy Bowl game, and visitors were able to test out SmartStrand firsthand—the worry-free flooring was installed throughout the 15,000 square foot venue.

Attendees were able to meet Mo and pose for pictures in the designated Mohawk SmartStrand area. For your chance to experience the incredible benefits of SmartStrand, check out our local events in your area.