The cleanability and performance of SmartStrand® carpet make it the softest, most durable, easiest to clean carpet on the planet — even when up against a two-ton rhino.
Extraordinarily Clean
SmartStrand Forever Clean® offers spill and soil protection and permanent stain resistance.
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Exceptionally Durable
Exceptional durability preserves the style, beauty and appearance of your carpet.
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Environmentally Friendly
Carpet fiber is made in part from renewable plant-based ingredients.
We are committed to creating innovative products that make life easier — for you and your pets. That’s why we offer soft surface flooring that is backed by our All Pet® Protection & Warranty.
Beauty in the Fiber’s DNA
Made with an innovative fiber engineered to resist matting and crushing, this unique material bounces back to maintain its beauty and appearance over time.
Permanent, Built-In Stain Protection
The only carpet with lifetime stain resistance built into the fiber’s core, unlike others that rely on temporary treatments that can wash or wear off.
